Review Auto-Reply

Brand Voice and the Live Preview

Teach AI how your replies should sound, and preview them before you save.

Brand voice

The Brand voice box lets you tell AI how your replies should sound โ€” the details that make a reply unmistakably yours. Every AI reply follows what you write here.

The positive review rule form next to a live preview of the AI reply.
Set the action, tone, delay and brand voice on the left; the live preview on the right shows a real reply.
  • Add house-style rules, e.g. "Always greet by first name", "Sign off as 'The {store} team'", "Never promise discounts".
  • Keep it under 500 characters โ€” short, clear instructions work best.
  • It's optional โ€” leave it blank and AI uses your chosen tone alone.

Learn from past replies

Instead of writing a brand voice from scratch, you can let AI learn it from the replies you've already written.

  1. 1Click Learn from past replies.
  2. 2AI reads your recent Google review replies and drafts a brand-voice description.
  3. 3Review the text, tweak anything, and save.
Note ยทYou need a few past replies for this to work. If you haven't replied to many reviews yet, write a brand voice by hand instead.

The live preview

The Live preview on the right shows a real, recent review from your account and the reply AI would write for your current settings.

  • Regenerate โ€” produce a fresh reply with the same settings.
  • Edit reply โ€” tweak the preview text to see how an edit reads.
Tip ยทThe preview is free โ€” it never uses a credit and never posts anything. Use it to fine-tune your tone and brand voice before you save.

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Brand Voice and the Live Preview โ€” Help Center โ€” Glow Reach